Video Sells to the C-Suite
Senior executives watch videos to make purchase decisions. A Forbes Insights report points to 65% of senior decision-makers visiting a vendor’s website after watching a video. In fact, 83% of the surveyed senior executives report watching more online video today than they were a year ago, with 75% indicating they watch work-related videos at least weekly. Younger executives (those under 40) are more likely to make a purchase based on video alone. It is clear that video is becoming an essential way to connect with and sell to both senior decision-makers and end consumers. The Milestone Brand strategically creates messages for our clients that garners the attention of decision makers using the platforms below:
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